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Art and digital publishing come together using augmented reality - Jeff Koons X Garage mag

Posted by Daisy Ware-Jarrett on Sep 19, 2014 10:18:08 AM

Renowned artist Jeff Koons take his work into the virtual world as his first digital sculpture “Lady Bug” appears in Garage Magazine.

American artist Jeff Koons is used to surprising and innovating. Perhaps his most prestigious sculpture ‘Balloon Dog‘ sold in 2013 for $58.4 million, making it the most expensive piece of art sold at auction by a living artist. Like most pop-artists his work doesn’t just sit on the walls of the rich-and-famous, it transcends from multi-million sculptures to album covers. His latest work is a first for him, as he ventures from gigantic, gallery-dwelling art to digital.

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Topics: 2014 work, augmented reality, Blog, digital art, digital sculpture, garage magazine, jeff koons, lady bug, metal bunny, metal women, new art, News

Augmented reality and publishing

Posted by Daisy Ware-Jarrett on Sep 12, 2014 3:51:46 PM
Morton Helig's 'Sensorama'
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Topics: AR, augmented reality, augmented reality advertising, augmented reality packaging, Blog, chips, digital media, digital publishing, esquire, fifa world cup, fries, future of augmented reality, goal game, guiness world book of records 2014, guiness world book of records augmented reality, GWBOR, ikea 2013 catalogue, invention, LEGO digital box, mcdonalds, Morton Helig, national geographic augmented reality, robert downy jr, seonsorama, Technology, virtual books

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