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Crossing the bridge to online publishing

by Candice Land | Jun 22, 2017 | 0 Comments

Nearly 30 years after it was first printed, The Independent plunged deep into the realm of online publishing. Editor Christian Broughton stands firmly by the motto for online publishing that says:

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Tags: Blog, Comment, content, digital, digital media, digital publishing, economics, Technology

A study of reader engagement

by Candice Land | Apr 26, 2017 | 0 Comments

Success in publishing is largely due to reader engagement and their response to content. How are organisations influencing news consumption? Reader engagement has sparked off NewsThings. A project started by the University of Central Lancashire in collaboration with Trinity Mirror and Thomas ...

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Tags: audience, Blog, Comment, content, mobile, News, reader engagement

Content sharing - the compromise of publishers

by Candice Land | Jan 26, 2017 | 0 Comments

Readers have become “numb” to large volumes of content. Sharing content has become the trend in publishing to keep readers happy - and their own pockets satisfied. “Scaled back: Why publishers are rethinking their pursuit of huge numbers”, a recent Digiday article discusses the numbers game that ...

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Tags: Blog, content, digital publishing, mobile, Social Media, Technology

What are the top challenges facing membership organisations?

by Tim Jenkins | Apr 08, 2016 | 0 Comments

Insights from Harnessing the Web 2016 Research Summary Report This week’s Memberwise event for the launch of the Research Report – Harnessing the Web to Drive Membership Value and Growth provided an excellent insight into the topics, trends and challenges facing membership/association professionals.

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Tags: apps, Blog, content, digital, digital publishing, engagement, General, media, member first, Membership, millennials, personalisation, publishing, social media, technology

Do single story payments spell trouble for publishers?

by Esther Kezia Harding | Mar 24, 2016 | 0 Comments

Blendle, an article micropayment app has launched in the US this week, seeking to reinvent how readers "can discover and support the best journalism in the country". Could this be the long-awaited "iTunes of journalism" that finally turns the broken publishing model around? Blendle and its partners ...

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Tags: Apple News, Articles, Blendle, Blog, Comment, content, facebook, Instant Articles, micropayment, monetisation, News

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