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Strategic lessons for publishers from Reuters Institute of the Study of Journalism

Posted by Candice Land on Apr 6, 2017 1:57:37 PM

Reuters Institute of the Study of Journalism released a report on how publishers are going 'beyond the article' using digitally innovative tools.

Here are some key publishing lessons from the report, written by The MediaBriefing.

  • Size need not be a drawback to innovation

A highlight from the report  used as one of the lessons for publishers is that “limited resource is no hindrance to innovation.” Turkey’s 140journos, with its small team of 10 full-time employees, have used platforms like WhatsApp, Twitter Facebook, and even Tinder, to spread their content to digital spaces. This strategic distribution has allowed the smaller citizen journalism project to grow rapidly.

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Topics: Blog, Comment, digital publishing, distribution, Innovation, publishing, report

Unmissable Digital Publishing Events this Spring

Posted by Esther Kezia Harding on Feb 19, 2016 10:17:32 AM

It may be cold outside, but things are really hotting up in the world of Digital Publishing. We've handpicked a selection of conferences, masterclasses and summits that cover everything from mobile advertising to consumer engagement, and a lot more in between.

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Topics: 2015, Blog, digital publishing, Digital Publishing Event, Event, event, future, Innovation, publishing, technology

'This is the golden age of publishing' - an evening with Bo Sacks

Posted by Esther Kezia Harding on Aug 26, 2015 2:42:35 PM

Yesterday evening, a group of some of the most influential people in UK publishing braved the temperamental British weather to discuss the publishing industry with Bo Sacks; a publishing and media guru from America.

Bo Sacks has been in publishing since 1970, and lays claim to authoring the longest-running e-newsletter in the world: "Heard on the Web: Media Intelligence". This daily newsletter covers the good, bad and ugly news about the industry, with detailed commentary on statistics and insightful opinion pieces from around the publishing world.

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Topics: advertising, Blog, Bo Sacks, Buzzfeed, digital publishing, Event, events, future, industry, Innovation, magazine, media, publishing, social media, twitter

Innovative approaches to digital

Posted by Daisy Ware-Jarrett on Jul 4, 2015 10:00:21 AM

Working in an ever-changing digital landscape means that ideas and concepts can often be short-lived. So how do you keep up with the trends and stay innovative? Here are some examples of how some publishers and tech companies are trying to stop employees from becoming complacent.

The NY times solution

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Topics: android, apple, Blog, Comment, Innovation, new york times

Video covers - a prototype for the future?

Posted by Andy Clarke on Mar 30, 2015 11:56:37 AM

AnOther: The world’s first-ever digital and print issue

[embed]https://www.youtube.com/watch?v=OnbYDckhDoE[/embed]

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Topics: Blog, Comment, content, design, digital media, digital publishing, ebook, Innovation, interactive, publishing, technology

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