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In the digital world, mobile devices are the key to growth. 

by Graham Duffill | Mar 12, 2018 | 0 Comments

According to the Postnord (European 2017 E-commerce report) 90% of the UK population between the ages of 15 - 79 shop online, thats nearly 46 million people.

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Tags: member engagement, mobile, membership organisations

A study of reader engagement

by Candice Land | Apr 26, 2017 | 0 Comments

Success in publishing is largely due to reader engagement and their response to content. How are organisations influencing news consumption? Reader engagement has sparked off NewsThings. A project started by the University of Central Lancashire in collaboration with Trinity Mirror and Thomas ...

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Tags: audience, Blog, Comment, content, mobile, News, reader engagement

China sets the digital trend

by Candice Land | Apr 24, 2017 | 0 Comments

"China is a good indicator for digital trends to come in West because of the different user behaviour and advanced mobile platform environment." - Fabian von Heimburg When the rest of the world was taking the steps towards mobile optimisation, China was setting the digital trend. By skipping ...

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Tags: Blog, Comment, digital, digital publishing, global, mobile, publishing, Technology

Publishers revamp their CMS to improve 'mobile-first' approach

by Joanna Swan | Mar 17, 2017 | 0 Comments

Some publishers such as Buzzfeed are making changes to their CMS, ensuring ‘mobile-first’ is the main focus. For a long time, the industry has seen an increased focus on making sure content is responsive on mobile devices. Majority of publishers have seen an increase in traffic from mobile devices, ...

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Tags: Blog, Comment, content management system, digital publishing, mobile, publishing, Technology, technology

Picking the brain of Quartz - mobile content leader

by Candice Land | Feb 09, 2017 | 0 Comments

A critical part of content delivery is knowing your audience. Quartz suggests some ways that this can be done. No matter what niche your audience fits, mobile is sure to be a dominant medium for engagement. Mobile web growth has affected publishers’ audiences’ in a dramatic way, operating as the ...

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Tags: Blog, digital media, digital publishing, mobile, publishing technology, Technology

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