Virgin Holidays have just launched their first digital publication - 'Unleashed'. Is its sleek design and interactive content enough to make it stand out in the world of Digital Publishing?
Despite having a somewhat predictable image on the front cover, my first impression of the magazine is that I'm definitely going to come away wanting to book a holiday somewhere exotic. Both the cover and Branson's introduction to 'Unleashed' are full of challenges: 'Could you zipline above a jungle canopy?'; 'Have you got what it takes to become a sushi master?' and 'Come on, Dive in!'.